The situation of becoming unemployed usually is felt as critical. In order to help unemployed it is desirable to examine their resources and possibilities of self-regulation of their activity and mastering of active-subjective position. These characteristics differentiate the clients of employment service who succeed and don't succeed. Self-regulation analysis made it possible to mark out three kinds of strategy: active search for work, compensatory type, passive waiting. The principles of regulation-oriented training for unemployed are presented.